{"id":3615,"date":"2026-02-12T19:09:11","date_gmt":"2026-02-12T16:09:11","guid":{"rendered":"https:\/\/alexlutsenko.com\/blog\/?p=3615"},"modified":"2026-02-12T19:09:14","modified_gmt":"2026-02-12T16:09:14","slug":"tovar-ne-prodayetsya-tovar-kreatyv-chy-lending-vynen","status":"publish","type":"post","link":"https:\/\/alexlutsenko.com\/blog\/tovar-ne-prodayetsya-tovar-kreatyv-chy-lending-vynen\/","title":{"rendered":"\u0422\u043e\u0432\u0430\u0440 \u043d\u0435 \u043f\u0440\u043e\u0434\u0430\u0454\u0442\u044c\u0441\u044f: \u0442\u043e\u0432\u0430\u0440, \u043a\u0440\u0435\u0430\u0442\u0438\u0432 \u0447\u0438 \u043b\u0435\u043d\u0434\u0456\u043d\u0433 \u0432\u0438\u043d\u0435\u043d?"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"\u0422\u043e\u0432\u0430\u0440 \u043d\u0435 \u043f\u0440\u043e\u0434\u0430\u0454\u0442\u044c\u0441\u044f: \u0442\u043e\u0432\u0430\u0440, \u043a\u0440\u0435\u0430\u0442\u0438\u0432 \u0447\u0438 \u043b\u0435\u043d\u0434\u0456\u043d\u0433 \u0432\u0438\u043d\u0435\u043d?\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/gnwo8xVn5cc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>\u041a\u043e\u043b\u0438 \u0432\u0438 \u0441\u0442\u0430\u0432\u0438\u0442\u0435 \u043f\u0438\u0442\u0430\u043d\u043d\u044f <em>\u00ab\u0447\u043e\u043c\u0443 \u0442\u043e\u0432\u0430\u0440 \u043d\u0435 \u043f\u0440\u043e\u0434\u0430\u0454\u0442\u044c\u0441\u044f\u00bb<\/em>, \u043d\u0430\u0439\u0433\u0456\u0440\u0448\u0435 \u0440\u0456\u0448\u0435\u043d\u043d\u044f \u2014 \u043f\u043e\u0447\u0430\u0442\u0438 \u00ab\u043a\u0440\u0443\u0442\u0438\u0442\u0438 \u0432\u0441\u0435 \u043e\u0434\u0440\u0430\u0437\u0443\u00bb. \u0417\u043c\u0456\u043d\u044e\u0432\u0430\u0442\u0438 \u0442\u043e\u0432\u0430\u0440, \u043f\u043e\u0442\u0456\u043c \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0438, \u043f\u043e\u0442\u0456\u043c \u043b\u0435\u043d\u0434\u0456\u043d\u0433 \u2014 \u0446\u0435 \u0432\u0438\u0433\u043b\u044f\u0434\u0430\u0454 \u044f\u043a \u0440\u043e\u0431\u043e\u0442\u0430, \u0430\u043b\u0435 \u043d\u0430 \u043f\u0440\u0430\u043a\u0442\u0438\u0446\u0456 \u043f\u0435\u0440\u0435\u0442\u0432\u043e\u0440\u044e\u0454\u0442\u044c\u0441\u044f \u043d\u0430 \u0445\u0430\u043e\u0442\u0438\u0447\u043d\u0435 \u0441\u043f\u0430\u043b\u044e\u0432\u0430\u043d\u043d\u044f \u0431\u044e\u0434\u0436\u0435\u0442\u0443. \u041f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u043d\u0435 \u0432\u0433\u0430\u0434\u0443\u0432\u0430\u0442\u0438, \u0430 \u0434\u0456\u0430\u0433\u043d\u043e\u0441\u0442\u0443\u0432\u0430\u0442\u0438.<\/p>\n\n\n\n<p>\u0404 \u043f\u0440\u043e\u0441\u0442\u0430 \u043b\u043e\u0433\u0456\u043a\u0430: <strong>\u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u2192 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0430 \u2192 \u0432\u0438\u043a\u0443\u043f<\/strong>. \u042f\u043a\u0449\u043e \u043d\u0430 \u044f\u043a\u043e\u043c\u0443\u0441\u044c \u0435\u0442\u0430\u043f\u0456 \u0454 \u043f\u0440\u043e\u0432\u0430\u043b \u2014 \u0442\u043e\u0432\u0430\u0440 \u043d\u0435 \u043f\u0440\u043e\u0434\u0430\u0454\u0442\u044c\u0441\u044f, \u043d\u0430\u0432\u0456\u0442\u044c \u044f\u043a\u0449\u043e \u0456\u043d\u0448\u0456 \u0447\u0430\u0441\u0442\u0438\u043d\u0438 \u043f\u0440\u0430\u0446\u044e\u044e\u0442\u044c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u041a\u0440\u043e\u043a 1. \u041f\u0435\u0440\u0435\u0432\u0456\u0440\u0442\u0435, \u0447\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043e\u0442\u0440\u0438\u043c\u0443\u0454 \u0443\u0432\u0430\u0433\u0443<\/h3>\n\n\n\n<p>\u041f\u0435\u0440\u0448\u0438\u0439 \u0441\u0438\u0433\u043d\u0430\u043b \u2014 \u043a\u043b\u0456\u043a\u0438 \u0442\u0430 CTR. \u042f\u043a\u0449\u043e \u0432\u043e\u043d\u0438 \u043d\u0438\u0437\u044c\u043a\u0456, \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u043c\u0430\u0439\u0436\u0435 \u0437\u0430\u0432\u0436\u0434\u0438 \u0443 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0456 \u0430\u0431\u043e \u0432 \u0442\u043e\u043c\u0443, \u043a\u043e\u043c\u0443 \u0432\u0438 \u0439\u043e\u0433\u043e \u043f\u043e\u043a\u0430\u0437\u0443\u0454\u0442\u0435.<br>\u0429\u043e \u0437\u0430\u0437\u0432\u0438\u0447\u0430\u0439 \u043d\u0435 \u043f\u0440\u0430\u0446\u044e\u0454:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u043f\u043e\u0447\u0430\u0442\u043e\u043a \u0431\u0435\u0437 \u00ab\u0433\u0430\u0447\u043a\u0430\u00bb (\u043d\u0456\u044f\u043a\u043e\u0457 \u043f\u0440\u0438\u0447\u0438\u043d\u0438 \u0437\u0443\u043f\u0438\u043d\u0438\u0442\u0438\u0441\u044c);<\/li>\n\n\n\n<li>\u043d\u0435\u0437\u0440\u043e\u0437\u0443\u043c\u0456\u043b\u043e, \u044f\u043a\u0443 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0443 \u0432\u0438\u0440\u0456\u0448\u0443\u0454 \u0442\u043e\u0432\u0430\u0440;<\/li>\n\n\n\n<li>\u043d\u0435\u043c\u0430\u0454 \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0430\u0446\u0456\u0457 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0443;<\/li>\n\n\n\n<li>\u0434\u0440\u0456\u0431\u043d\u0438\u0439 \u0442\u0435\u043a\u0441\u0442 \u0430\u0431\u043e \u00ab\u0437\u0430\u0448\u0443\u043c\u043b\u0435\u043d\u0430\u00bb \u043a\u0430\u0440\u0442\u0438\u043d\u043a\u0430.<\/li>\n<\/ul>\n\n\n\n<p>\u0429\u043e \u0440\u043e\u0431\u0438\u0442\u0438: \u043e\u043d\u043e\u0432\u0438\u0442\u0438 \u043f\u0435\u0440\u0448\u0456 \u0441\u0435\u043a\u0443\u043d\u0434\u0438, \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0430\u043a\u0446\u0435\u043d\u0442 \u043d\u0430 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0456\/\u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0456, \u0434\u043e\u0434\u0430\u0442\u0438 UGC, \u00ab\u0434\u043e\/\u043f\u0456\u0441\u043b\u044f\u00bb, \u0440\u043e\u0437\u043f\u0430\u043a\u043e\u0432\u043a\u0443, \u0430 \u0442\u0430\u043a\u043e\u0436 \u043f\u0440\u043e\u0442\u0435\u0441\u0442\u0443\u0432\u0430\u0442\u0438 \u0456\u043d\u0448\u0456 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u0457 \u0442\u0430 \u0433\u0435\u043e.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u041a\u0440\u043e\u043a 2. \u041f\u0435\u0440\u0435\u0432\u0456\u0440\u0442\u0435, \u0447\u0438 \u043a\u043b\u0456\u043a\u0438 \u043f\u0435\u0440\u0435\u0442\u0432\u043e\u0440\u044e\u044e\u0442\u044c\u0441\u044f \u0432 \u0437\u0430\u044f\u0432\u043a\u0438<\/h3>\n\n\n\n<p>\u042f\u043a\u0449\u043e \u043a\u043b\u0456\u043a\u0438 \u0454, \u0430 \u0437\u0430\u044f\u0432\u043e\u043a \u043d\u0435\u043c\u0430\u0454, \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u044c \u043d\u0430 <em>\u00ab\u0447\u043e\u043c\u0443 \u0442\u043e\u0432\u0430\u0440 \u043d\u0435 \u043f\u0440\u043e\u0434\u0430\u0454\u0442\u044c\u0441\u044f\u00bb<\/em> \u043d\u0430\u0439\u0447\u0430\u0441\u0442\u0456\u0448\u0435 \u043b\u0435\u0436\u0438\u0442\u044c \u0443 \u043b\u0435\u043d\u0434\u0456\u043d\u0433\u0443 \u0430\u0431\u043e \u043e\u0444\u0444\u0435\u0440\u0456. \u041b\u044e\u0434\u0438\u043d\u0430 \u0437\u0430\u0446\u0456\u043a\u0430\u0432\u0438\u043b\u0430\u0441\u044c, \u0430\u043b\u0435 \u043d\u0435 \u043f\u043e\u0431\u0430\u0447\u0438\u043b\u0430 \u0434\u043e\u0441\u0442\u0430\u0442\u043d\u044c\u043e \u043f\u0440\u0438\u0447\u0438\u043d \u0434\u0456\u044f\u0442\u0438.<br>\u0422\u0438\u043f\u043e\u0432\u0456 \u043f\u0440\u0438\u0447\u0438\u043d\u0438:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0430 \u043d\u0435 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u0454 \u0442\u043e\u043c\u0443, \u0449\u043e \u043e\u0431\u0456\u0446\u044f\u043b\u0438 \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0456;<\/li>\n\n\n\n<li>\u043d\u0435\u043c\u0430\u0454 \u0447\u0456\u0442\u043a\u043e\u0457 \u0446\u0456\u043d\u043d\u043e\u0441\u0442\u0456 (\u0432\u0438\u0433\u043e\u0434\u0430 \u043d\u0435 \u0441\u0444\u043e\u0440\u043c\u0443\u043b\u044c\u043e\u0432\u0430\u043d\u0430);<\/li>\n\n\n\n<li>\u0441\u043b\u0430\u0431\u043a\u0438\u0439 CTA \u0456 \u0432\u0456\u0434\u0441\u0443\u0442\u043d\u0456\u0441\u0442\u044c \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u0457 \u00ab\u0437\u0430\u0440\u0430\u0437\u00bb;<\/li>\n\n\n\n<li>\u0446\u0456\u043d\u0430 \u0432\u0438\u0433\u043b\u044f\u0434\u0430\u0454 \u0437\u0430\u0432\u0438\u0449\u0435\u043d\u043e\u044e, \u0431\u043e \u0457\u0457 \u043d\u0435 \u043f\u043e\u044f\u0441\u043d\u0438\u043b\u0438.<\/li>\n<\/ul>\n\n\n\n<p>\u0429\u043e \u0440\u043e\u0431\u0438\u0442\u0438: \u043f\u043e\u0441\u0438\u043b\u0438\u0442\u0438 \u043f\u0435\u0440\u0448\u0438\u0439 \u0435\u043a\u0440\u0430\u043d, \u043f\u0435\u0440\u0435\u043f\u0438\u0441\u0430\u0442\u0438 \u0432\u0438\u0433\u043e\u0434\u0438, \u0434\u043e\u0434\u0430\u0442\u0438 \u0434\u043e\u043a\u0430\u0437\u0438 (\u0432\u0456\u0434\u0433\u0443\u043a\u0438, \u0444\u043e\u0442\u043e\/\u0432\u0456\u0434\u0435\u043e), \u043f\u043e\u044f\u0441\u043d\u0438\u0442\u0438 \u0446\u0456\u043d\u0443, \u043f\u0456\u0434\u0441\u0438\u043b\u0438\u0442\u0438 \u043e\u0444\u0444\u0435\u0440 \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u043c \u0430\u0431\u043e \u043e\u0431\u043c\u0435\u0436\u0435\u043d\u043d\u044f\u043c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u041a\u0440\u043e\u043a 3. \u041f\u0435\u0440\u0435\u0432\u0456\u0440\u0442\u0435, \u0449\u043e \u0432\u0456\u0434\u0431\u0443\u0432\u0430\u0454\u0442\u044c\u0441\u044f \u043f\u0456\u0441\u043b\u044f \u0437\u0430\u044f\u0432\u043a\u0438<\/h3>\n\n\n\n<p>\u042f\u043a\u0449\u043e \u0437\u0430\u044f\u0432\u043a\u0438 \u0454, \u0430\u043b\u0435 \u0432\u0438\u043a\u0443\u043f \u043d\u0438\u0437\u044c\u043a\u0438\u0439, \u0446\u0435 \u0432\u0436\u0435 \u043f\u0438\u0442\u0430\u043d\u043d\u044f \u043e\u0431\u0440\u043e\u0431\u043a\u0438: \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457 \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430, \u0441\u043a\u0440\u0438\u043f\u0442\u0456\u0432, \u0440\u043e\u0431\u043e\u0442\u0438 \u0456\u0437 \u0437\u0430\u043f\u0435\u0440\u0435\u0447\u0435\u043d\u043d\u044f\u043c\u0438 \u0442\u0430 \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u043d\u044c \u043a\u043b\u0456\u0454\u043d\u0442\u0430. \u0427\u0430\u0441\u0442\u043e \u043b\u044e\u0434\u0438 \u0432\u0456\u0434\u043c\u043e\u0432\u043b\u044f\u044e\u0442\u044c\u0441\u044f \u043d\u0435 \u0447\u0435\u0440\u0435\u0437 \u00ab\u0434\u043e\u0440\u043e\u0433\u043e\u00bb, \u0430 \u0442\u043e\u043c\u0443 \u0449\u043e \u0457\u043c \u043d\u0435 \u043f\u043e\u044f\u0441\u043d\u0438\u043b\u0438 \u0446\u0456\u043d\u043d\u0456\u0441\u0442\u044c \u0430\u0431\u043e \u043d\u0435 \u0434\u0430\u043b\u0438 \u043f\u0440\u0438\u0447\u0438\u043d\u0438 \u043a\u0443\u043f\u0438\u0442\u0438 \u0437\u0430\u0440\u0430\u0437.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0412\u0438\u0441\u043d\u043e\u0432\u043e\u043a<\/h3>\n\n\n\n<p>\u0429\u043e\u0431 \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u0442\u0438, <em>\u0447\u043e\u043c\u0443 \u0442\u043e\u0432\u0430\u0440 \u043d\u0435 \u043f\u0440\u043e\u0434\u0430\u0454\u0442\u044c\u0441\u044f<\/em>, \u0434\u043e\u0441\u0442\u0430\u0442\u043d\u044c\u043e \u0437\u043d\u0430\u0439\u0442\u0438, \u0434\u0435 \u0441\u0430\u043c\u0435 \u043f\u0440\u043e\u0441\u0456\u0434\u0430\u0454 \u0432\u043e\u0440\u043e\u043d\u043a\u0430: <strong>\u0443\u0432\u0430\u0433\u0430 \u2192 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u044f \u2192 \u0432\u0438\u043a\u0443\u043f<\/strong>. \u041a\u043e\u043b\u0438 \u0432\u0438 \u043f\u0440\u0430\u0446\u044e\u0454\u0442\u0435 \u0437 \u043f\u0440\u0438\u0447\u0438\u043d\u043e\u044e, \u0430 \u043d\u0435 \u0437 \u043f\u0440\u0438\u043f\u0443\u0449\u0435\u043d\u043d\u044f\u043c\u0438, \u0431\u044e\u0434\u0436\u0435\u0442 \u043f\u0435\u0440\u0435\u0441\u0442\u0430\u0454 \u00ab\u0432\u0438\u0442\u0456\u043a\u0430\u0442\u0438\u00bb, \u0430 \u0440\u0456\u0448\u0435\u043d\u043d\u044f \u0441\u0442\u0430\u044e\u0442\u044c \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u043e\u0432\u0430\u043d\u0438\u043c\u0438.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041a\u043e\u043b\u0438 \u0432\u0438 \u0441\u0442\u0430\u0432\u0438\u0442\u0435 \u043f\u0438\u0442\u0430\u043d\u043d\u044f \u00ab\u0447\u043e\u043c\u0443 \u0442\u043e\u0432\u0430\u0440 \u043d\u0435 \u043f\u0440\u043e\u0434\u0430\u0454\u0442\u044c\u0441\u044f\u00bb, \u043d\u0430\u0439\u0433\u0456\u0440\u0448\u0435 \u0440\u0456\u0448\u0435\u043d\u043d\u044f \u2014 \u043f\u043e\u0447\u0430\u0442\u0438 \u00ab\u043a\u0440\u0443\u0442\u0438\u0442\u0438 \u0432\u0441\u0435 \u043e\u0434\u0440\u0430\u0437\u0443\u00bb. \u0417\u043c\u0456\u043d\u044e\u0432\u0430\u0442\u0438 \u0442\u043e\u0432\u0430\u0440, \u043f\u043e\u0442\u0456\u043c \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0438, \u043f\u043e\u0442\u0456\u043c \u043b\u0435\u043d\u0434\u0456\u043d\u0433 \u2014 \u0446\u0435 \u0432\u0438\u0433\u043b\u044f\u0434\u0430\u0454 \u044f\u043a \u0440\u043e\u0431\u043e\u0442\u0430, \u0430\u043b\u0435 \u043d\u0430 \u043f\u0440\u0430\u043a\u0442\u0438\u0446\u0456 \u043f\u0435\u0440\u0435\u0442\u0432\u043e\u0440\u044e\u0454\u0442\u044c\u0441\u044f \u043d\u0430 \u0445\u0430\u043e\u0442\u0438\u0447\u043d\u0435 \u0441\u043f\u0430\u043b\u044e\u0432\u0430\u043d\u043d\u044f \u0431\u044e\u0434\u0436\u0435\u0442\u0443. \u041f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u043d\u0435 \u0432\u0433\u0430\u0434\u0443\u0432\u0430\u0442\u0438, \u0430 \u0434\u0456\u0430\u0433\u043d\u043e\u0441\u0442\u0443\u0432\u0430\u0442\u0438. \u0404 \u043f\u0440\u043e\u0441\u0442\u0430 \u043b\u043e\u0433\u0456\u043a\u0430: \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u2192 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0430 \u2192 \u0432\u0438\u043a\u0443\u043f. \u042f\u043a\u0449\u043e \u043d\u0430 \u044f\u043a\u043e\u043c\u0443\u0441\u044c \u0435\u0442\u0430\u043f\u0456 \u0454 \u043f\u0440\u043e\u0432\u0430\u043b \u2014 \u0442\u043e\u0432\u0430\u0440&#8230;<\/p>\n","protected":false},"author":2,"featured_media":3616,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tovarka"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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