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TOP 27 Online Store Builders: Wix Ecommerce Review

The best e-commerce platforms: comparison and choice.

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Детальний огляд найкращих рішень для вашого бізнесу

№1

LP-Mobi

LP-Mobi - website builder for product business. Create fast, ad-optimized online stores. Easy start, no programming skills needed! Wix Ecommerce alternative? Try LP-Mobi!

What you get

  • Easy start of sales. The intuitive LP-Mobi interface allows you to quickly launch your online store without technical knowledge.
  • Advertising optimization. Built-in LP-Mobi tools for SEO and advertising help attract more customers and increase sales.
  • Loading speed. LP-Mobi provides a high website loading speed, which is important for user experience and search engine rankings.
  • Mobile adaptation. Your LP-Mobi store looks great on any device, increasing audience reach and conversion.

Characteristics

  • Wix eCommerce Overview
  • LP-Mobi: Quick Start
  • LP-Mobi Product Builder
  • LP-Mobi PPC Optimization
  • LP-Mobi: Simple and profitable
LP-Mobi
№2

LP-Shop

LP-Shop - simple online store builder, ideal for beginners. Easily create your online business! The free plan makes starting even more accessible. Try LP-Shop instead of Wix Ecommerce!

What you get

  • Easy start. Creating an online store without programming skills, intuitively clear.
  • Free plan. Evaluate the platform's capabilities without spending money, ideal for testing.
  • Quick launch. Start selling today using ready-made templates.
  • LP-Shop simplicity. User-friendly interface, easy addition of products and payment settings.

Characteristics

  • Easy start for beginners
  • Free tariff plan
  • Intuitive Wix
  • Quick store launch
  • Ukrainian support LP-Shop
LP-Shop
№3

Selio

Selio is a professional online store builder. Advanced functionality, powerful SEO tools and a user-friendly interface for the quick launch of your online business. A great alternative to Wix Ecommerce with more features!

What you get

  • Advanced functionality. More opportunities for a unique store than Wix.
  • SEO optimization. Higher search engine ranking, increased traffic and sales.
  • Simple management. User-friendly Selio interface for efficient work.
  • 24/7 support. Always ready to help resolve any issues.

Characteristics

  • Wix eCommerce: detailed overview
  • Selio: powerful functionality
  • SEO optimization of stores
  • E-commerce builder
  • Professional website creation
Selio
№4

MotoCMS

MotoCMS is a drag-and-drop website builder, perfect for creating online stores. Easy to use, it allows you to quickly launch your e-commerce project. A great alternative to Wix Ecommerce!

What you get

  • Drag-and-drop editor. Easy store creation without code, just drag and drop elements.
  • Ready-made e-commerce templates. Quick store launch with a professional design adapted for mobile.
  • SEO optimization. Increase store visibility in search engines to attract customers.
  • Advanced features. Offer customers convenient payment and delivery methods, manage orders.

Characteristics

  • Wix: Easy start, no code
  • Wix: Templates for every taste
  • MotoCMS: Drag-and-drop convenience
  • MotoCMS: Quick store launch
  • MotoCMS: SEO optimization of the site
MotoCMS
№5

Ucraft

Ucraft is a website builder that allows you to quickly create a professional look for your business, portfolio, or online store without code. A great alternative to Wix Ecommerce for creating beautiful and functional pages.

What you get

  • Intuitive interface. Easy website creation, even without coding experience.
  • Quick store launch. Sell online in hours, not weeks.
  • Responsive design. Your store looks great on any device.
  • Powerful e-commerce features. Tools for managing orders, payments, and shipping.

Characteristics

  • Wix: Simplicity, functionality
  • Ucraft: Speed, no code
  • Wix: SEO optimization
  • Ucraft: Template design
  • Wix: Business scaling
Ucraft
№6

Squarespace

Squarespace - a website builder with premium templates. Ideal for creating a stylish online store, portfolio, or branded website. Simplicity and aesthetics are key advantages of Squarespace.

What you get

  • Premium design. Striking templates for a brand that attract buyers' attention.
  • Ease of use. Intuitive interface, easy editing without code.
  • Ideal for brands. Emphasizes the uniqueness and style of your business.
  • All inclusive. Hosting, security, support - all in one place.

Characteristics

  • Wix Ecommerce: Customization Flexibility
  • Wix Ecommerce: Wide selection of apps
  • Wix Ecommerce: User-friendly interface
  • Wix Ecommerce: SEO optimization
  • Wix Ecommerce: Various tariff plans
Squarespace
№7

Horoshop

Horoshop is a Ukrainian e-commerce platform designed for medium-sized businesses. It offers powerful integrations tailored to the needs of the local market. An excellent choice for creating an online store that takes into account the specifics of Ukraine.

What you get

  • Ukrainian localization. Specially designed to meet the needs of the Ukrainian market, taking into account the specifics of logistics, payment and legislation.
  • Powerful integrations. Easy integration with popular Ukrainian services: Nova Poshta, Rozetka, Prom and others.
  • SEO optimization. Built-in tools to improve the visibility of your store in search engines, attracting more customers.
  • Support for medium-sized businesses. Solutions that scale with your business, adapting to growing needs and volumes.

Characteristics

  • Wix: Simplicity, quick start
  • Horoshop: E-commerce for Ukraine
  • Horoshop: Integrations, local market
  • Wix: Limitations in scaling
  • Horoshop: Solutions for medium-sized businesses
Horoshop
№8

Shopify

Shopify - leading e-commerce platform for businesses of any size. Ideal for dropshipping, POD and scaling. It has a powerful ecosystem of integrations and many tools to create a successful online store. An alternative to Wix Ecommerce, worth considering!

What you get

  • Scaling business. Shopify easily adapts to the growth of your online store, ensuring stable operation with increasing traffic and number of orders.
  • Integrations for every taste. A huge ecosystem of applications expands the capabilities of your store, integrating with marketing tools, delivery services, and more.
  • Dropshipping and POD. Shopify is ideal for dropshipping and print-on-demand (Print-on-Demand), simplifying the launch of a business without large investments in inventory.
  • Powerful platform. Provides reliable and fast store operation, offering a wide range of management and analytics tools.

Characteristics

  • Wix: Simplicity, visual
  • Shopify: Scale, drop, integrations
  • Shopify: Powerful platform
  • Shopify: For large sales
  • Shopify: Customization flexibility
Shopify
№9

Shift4Shop

Shift4Shop - a powerful all-in-one e-commerce platform. SEO-optimized, with catalogs and many integrations for a successful online business. An alternative to Wix Ecommerce, worth paying attention to!

What you get

  • SEO optimization. Improves website visibility in search engines, attracting more customers.
  • Full functionality. Includes everything you need for a successful online business, without additional costs.
  • Simple catalogs. Convenient management of products and their characteristics for a better customer experience.
  • Integrations. Easily connect the services you need to expand the capabilities of your store.

Characteristics

  • Wix Ecommerce: Простота, дизайн, ціна
  • Shift4Shop: SEO optimization
  • Full functionality
  • Integrations
  • Secure payments
Shift4Shop
№10

Simvoly

Simvoly is a platform for creating websites, stores and sales funnels. Built-in CRM simplifies customer and sales management. A Wix Ecommerce alternative for those looking for more features and integrations. Grow your online business with Simvoly!

What you get

  • All in one place. Create websites, stores and sales funnels on one platform with CRM.
  • Convenient editing. Intuitive interface for easy development of your online business.
  • Marketing automation. Attract customers with built-in automation tools.
  • Powerful CRM system. Manage customers and sales effectively thanks to integrated CRM.

Characteristics

  • Wix: Simplicity, price
  • Simvoly: CRM, funnels, SEO, speed
  • Wix: Templates
  • Integrations
  • Secure payments
Simvoly
№11

Magento

Magento - a powerful open-source platform for large online stores. It scales and is deeply customizable, unlike Wix, which offers simpler, but less flexible solutions. Consider for complex projects.

What you get

  • Scalability. Handles heavy loads and product range expansion.
  • Flexible customization. Full control over store design and functionality.
  • Open-source solution. Free access to the code, without vendor lock-in.
  • Advanced functionality. Opportunities for complex marketing strategies and integrations.

Characteristics

  • Wix: Simplicity
  • Quick start
  • Design templates
  • Basic functions
  • Limited possibilities
Magento
№12

SendPulse

SendPulse is a Ukrainian platform for creating websites using a simple constructor. Automate marketing, sales and communication with customers! A great Wix Ecommerce alternative for quickly launching your online business.

What you get

  • Easy visual editor. Create a website without code by dragging and dropping elements. Simple and fast!
  • Sales automation. Set up automatic mailings and trigger emails for customers.
  • CRM integration. Store customer data and analyze sales in one place.
  • Ukrainian support. Get fast help in Ukrainian.

Characteristics

  • Wix Ecommerce: Simplicity and flexibility
  • SendPulse: Sales automation
  • Wix: Quick start online
  • SendPulse: Websites + marketing
  • Wix: Integration with payments
SendPulse
№13

Flexbe

Flexbe is a service for quickly creating landing pages. The intuitive builder with ready-made blocks makes it easy to customize the page, even if you are looking for an alternative to Wix Ecommerce. Create an effective landing page without code!

What you get

  • Easy start. Intuitive Flexbe interface for quick website creation.
  • Ready-made blocks. Large library of professional blocks for various needs.
  • Time saving. Creating a website in hours, not days or weeks.
  • Adaptability. Flexbe websites look great on all devices.

Characteristics

  • Wix: Simplicity, speed, design
  • Flexbe: Quick start, blocks, flexibility
  • Wix: E-commerce functionality
  • Flexbe: Landing pages for sales
  • Flexbe: No code, intuitive
Flexbe
№14

Volusion

Volusion - a classic e-commerce platform with a full set of features, an intuitive interface, and analytics. Ideal for small and medium-sized online stores. Considering Wix eCommerce alternatives? Evaluate Volusion!

What you get

  • Full functionality. Extensive opportunities for online trading.
  • User-friendly interface. Easy store management without programming skills.
  • Powerful analytics. Track sales and customer behavior.
  • 24/7 support. Qualified assistance at any time.

Characteristics

  • Wix: Easy start
  • Volusion: Simple interface
  • Wix: SEO optimization
  • Volusion: Full analytics
  • Volusion: For small/medium
Volusion
№15

Strikingly

Strikingly: a simple builder for quickly launching an online store. Create stylish one-page sites with ready-made templates, an intuitive editor, and basic e-commerce features. A Wix Ecommerce alternative for those who need a minimalist and efficient start!

What you get

  • Simplicity of use. Create a website in minutes with an intuitive interface and ready-made templates.
  • Mobile responsiveness. Your website will look great on any device, attracting more customers.
  • Quick sales launch. Start selling products online using Strikingly's basic e-commerce features.
  • Affordable prices. Get a functional website for your business at a great price.

Characteristics

  • Wix: Wide selection, flexibility
  • Strikingly: Simplicity, quick launch
  • Wix: E-commerce functionality
  • Strikingly: One-page website
  • Wix: Advanced features
Strikingly
№16

Tilda

Tilda is an intuitive website and landing page builder. Flexible Zero Block allows you to create a unique design. Popular among marketers for quick launch and hypothesis testing. Alternative to Wix eCommerce, but with more design freedom.

What you get

  • Flexible Zero Block. Full design freedom, realize any idea! Create unique blocks for your website.
  • Easy start. Intuitive interface, quick platform learning.
  • SEO optimization. Built-in tools to improve visibility in search engines.
  • Popular among marketers. Effective solutions for attracting and retaining customers.

Characteristics

  • Wix: Simplicity, integration
  • Tilda: Zero Block, SEO optimization
  • Tilda: Stylish design, marketing
  • Wix: Quick start, templates
  • Wix: Advanced features
Tilda
№17

Ecwid

Ecwid - a solution for instantly adding an online store to any website, even Wix! Expand your site's capabilities and sell through various channels. Easily integrates and scales.

What you get

  • Easy integration. Add an Ecwid store to any website instantly, without coding.
  • Multichannel sales. Sell on websites, social media, marketplaces from one place.
  • Flexibility. Ecwid adapts to the needs of businesses, large and small.
  • Resource saving. Reduces the cost of developing and maintaining an online store.

Characteristics

  • Wix Ecommerce: Ease of creation
  • Wix Ecommerce: Limited templates
  • Ecwid: Integration everywhere
  • Ecwid: Multichannel sales
  • Ecwid: Easy start for business
Ecwid
№18

Ionos

Ionos - a simple builder for quickly creating landing pages and presentations without code. Ideal for testing niches and launching promotions, an alternative to more complex platforms such as Wix eCommerce, when a quick result is needed.

What you get

  • Intuitive interface. Easily create landing pages and presentations without coding experience.
  • Quick website launch. In just a few hours, your landing page will be ready to go, saving time.
  • Free templates. Choose from a large library of ready-made designs tailored to different needs.
  • Cost savings. Create professional websites yourself, without the cost of developers.

Characteristics

  • Wix Ecommerce: flexible constructor
  • Ionos: simple, no code
  • Wix: large selection of templates
  • Ionos: quick website launch
  • Wix: integration with services
Ionos
№19

Jimdo

Jimdo: AI website builder, ideal for small businesses and portfolios. Automatic design, ease of use. Considering Wix Ecommerce alternatives? Jimdo is a great option!

What you get

  • AI design in an instant. Create a professional website, even without design experience, thanks to Jimdo's artificial intelligence.
  • Simplicity for business. Easy management of online presence, ideal for small businesses and portfolios.
  • Resource saving. Forget about hiring a web designer, Jimdo offers an affordable solution.
  • Mobile responsiveness. Your website will look great on any device, attracting more customers.

Characteristics

  • Wix Ecommerce: Customization flexibility
  • Wix Ecommerce: Wide selection of templates
  • Jimdo: AI design saves time
  • Jimdo: Simplicity for beginners
  • Jimdo: Ideal for portfolios
Jimdo
№20

Webstarts

Webstarts - a service with an intuitive editor and ready-made templates. An ideal solution for quickly launching personal websites and online stores. A Wix alternative worth considering for your business!

What you get

  • Простота Webstarts. Intuitive editor, no coding required, ideal for beginners.
  • Ready-made templates. Save time, choose from a variety of professional designs.
  • Quick launch. Instantly create a website or store and start selling.
  • Cost savings. Webstarts offers affordable pricing plans for any budget.

Characteristics

  • Wix Ecommerce: simplicity, functionality
  • Webstarts: quick launch, templates, intuitiveness
  • Jimdo: AI-design saves time
  • Jimdo: Simplicity for beginners
  • Jimdo: Ideal for portfolios
Webstarts
№21

Pixpa

Pixpa is a no-code website builder created for photographers and creatives. Build a professional portfolio website, showcase and sell your work online. Wix Ecommerce alternative for creative professionals.

What you get

  • Intuitive interface. Create a website easily by dragging and dropping elements, no code!
  • Design flexibility. Full creative freedom, adapt the site to your style!
  • Photo optimization. Special templates for effective demonstration of works.
  • Built-in e-commerce. Easily sell your photos and services online!

Characteristics

  • Wix Ecommerce: Ease of creation
  • Pixpa: For creative professions
  • Wix Ecommerce: Customization flexibility
  • Pixpa: Easy website builder
  • Wix Ecommerce: Integration of payment systems
Pixpa
№22

Big Cartel

Big Cartel - a platform for creative entrepreneurs! A simple online store builder, perfect for small businesses. Free plan for up to 5 products. A Wix Ecommerce alternative for those who value minimalism and a focus on creativity.

What you get

  • Ease of Use. Intuitive interface, ideal for beginners in e-commerce.
  • Free Plan. Sell up to 5 products at no cost, ideal for testing.
  • Creator-Focused. Created for independent artists and small brands.
  • Unique Design. Create stylish and distinctive online stores that are memorable.

Characteristics

  • Wix: Intuitive Editor
  • Wide Selection of Templates
  • SEO Tools
  • Flexible Pricing Plans
  • Powerful Marketing Features
Big Cartel
№23

Site123

Site123: simple website builder, Wix eCommerce alternative. Responsive templates, no programming knowledge required. Ideal for quick online store launch and e-commerce beginners.

What you get

  • Легкість створення магазину. Intuitive Site123 interface allows you to quickly create an online store without programming skills.
  • Адаптивні шаблони. Your store will look great on any device thanks to Site123's ready-made responsive templates.
  • Економія часу та коштів. Launch your online business quickly and without large investments using Site123.
  • Підтримка 24/7. The Site123 support team is always ready to help you with any questions regarding the creation and management of the store.

Characteristics

  • Wix Ecommerce: гнучкий, потужний
  • Site123: простий, адаптивний
  • Site123: без коду, для новачків
  • Site123: швидкий старт онлайн
  • Wix: багато можливостей
Site123
№24

WooCommerce

WooCommerce - a powerful WordPress plugin for e-commerce. Create online stores of any size, from small to large, easily integrating them with WordPress. An alternative to Wix Ecommerce with greater flexibility.

What you get

  • Unlimited flexibility. Adapt the store to unique needs using extensions.
  • Full customization. Change the design and functionality without restrictions.
  • Self-hosting. Control store data and performance.
  • Large community. Get support and advice from thousands of users.

Characteristics

  • Wix: Ease of setup
  • Wix: Quick start online
  • WooCommerce: Flexibility and control
  • WooCommerce: Extended features
  • WooCommerce: Large community
WooCommerce
№25

Hostinger

Hostinger: intuitive website builder for your business. Create stylish online stores without code, with unique templates and powerful SEO tools. An alternative to Wix Ecommerce that deserves your attention!

What you get

  • Ease of creation. Create websites without coding knowledge, using an intuitive interface and drag-and-drop elements.
  • Stylish templates. Choose from a variety of unique templates for any business and adapt them to your needs.
  • SEO optimization. Built-in SEO tools will help your website rank high in search engines.
  • Ease of management. Easily manage products, orders, and payments in one place.

Characteristics

  • Wix: Easy to use
  • Stylish templates
  • Built-in SEO
  • No coding
  • Unique design
Hostinger
№26

Prom ua

Prom.ua is a large Ukrainian marketplace. Here, entrepreneurs can create their own mini-store and sell goods to millions of buyers within one platform. An alternative to your own online store.

What you get

  • Легкий старт на Prom.ua. Instant access to a large audience of buyers, without the need to develop your own website.
  • Prom.ua ecosystem. Integrated marketing, delivery and payment tools for effective sales.
  • Ukrainian support. Quick and qualified assistance in Ukrainian to resolve any issues.
  • Cost minimization. There is no need to maintain the site and promote it - everything is already included in Prom.ua.

Characteristics

  • Wix Ecommerce: Простота
  • Flexibility
  • Design
  • Integrations
  • Підтримка
Prom ua
№27

Mozello

Mozello: simple website builder as an alternative to Wix. Create a blog or online store for free! Easy start for online sales. Overview of features and comparison with Wix Ecommerce.

What you get

  • Easy setup. Just create a website/store, even without experience.
  • Free start. Publish a basic website/store at no cost.
  • Built-in blog. Easily maintain a blog to attract customers.
  • Responsive design. Your site looks great on all devices.

Characteristics

  • Wix E-commerce: Convenient, powerful
  • Mozello: Simple, free
  • Mozello: Blog+store easily
  • Mozello: Intuitive setup
  • Mozello: Website for free
Mozello
Detailed comparison

Services in comparison

# Builder Main direction Key functions Trial Estimated price from
1LP-MobiProduct business, entrepreneursSimplicity, speed, optimization1 landing page for freefrom 300 UAH/month
2LP-ShopBeginners, entrepreneurs, small businessSimplicity, accessibility, free startFree planfrom 250 UAH/month
3SelioSmall, medium businessSEO tools, advanced functionality, user-friendly interfaceFree plan for 50 productsfrom 260 UAH/month
4MotoCMSSmall business, entrepreneursDrag-and-drop, e-commerce, simplicityTrialfrom $9.9/month (Starter)
5UcraftBusiness, entrepreneurs, designersSimplicity, flexibility, ecommerce-from $14/month
6SquarespaceDesigners, entrepreneurs, creatorsDesign, simplicity, aestheticsTrial$23/month (Personal)
7HoroshopMedium business, entrepreneursIntegrations, adaptation, localizationTrialfrom 990 UAH/month (Basic)
8ShopifyBusiness, entrepreneurs, eCommerceSimplicity, scalability, ecosystemTrialfrom $29/month (Basic)
9Shift4ShopOnline commerce, small/medium businessSEO optimization, integrations, catalogsTrialfrom $29/month (Basic)
10SimvolySmall business, entrepreneursWebsite, store, CRMTrialfrom $18/month (Personal)
11MagentoLarge businesses, enterprise, eCommerceScalability, flexibility, customizationFree (OS)free (Open Source)
12SendPulseSmall business, entrepreneursWebsite builder, marketing automation, omnichannelFree versionfrom 9€/month
13FlexbeEntrepreneurs, marketers, startupsIntuitive constructor, ready-made blocks, no code14 days freefrom $15/month
14VolusionSmall business, e-commerceIntuitive interface, analytics, e-commerceTrialfrom $35/month (Personal)
15StrikinglySmall businesses, entrepreneursSimplicity, speed, minimalismFree versionfrom $16/month
16TildaMarketers, designersIntuitive constructor, Zero Block, flexible designTrialfrom 450 UAH/month (Personal)
17EcwidSMB, entrepreneursEasy integration, multi-channel, scalabilityFree planfrom $14/month
18IonosSmall business, entrepreneurs, marketersSimplicity, speed, testing-from $16/month
19JimdoSmall business, freelancersAutomatic design, simplicity, EcommerceFree planfrom €9/month (Start)
20WebstartsSmall business, entrepreneursIntuitive editor, templates, online storeFree versionfrom $14/month
21PixpaPhotographers, creators, artistsPortfolio, e-commerce, blog15 days freefrom $8/month
22Big CartelCreators, Artists, EntrepreneursSimplicity, Minimalism, CreativityFree (up to 5 products)from $9.99/month (Platinum)
23Site123Малий бізнес, підприємці, новачкиПростота, швидкість, e-commerceFree versionfrom $7.80/month
24WooCommerceSmall business, entrepreneursFlexibility, extensions, integrationFree pluginfree (plugin)
25HostingerSmall business, entrepreneursIntuitive builder, no code, SEO tools-$2.99/month
26Prom uaEntrepreneurs, buyersSales, mini-store, traffic-from 1200 UAH/month (Premium)
27MozelloEntrepreneurs, bloggers, SMBsSimplicity, free, e-commerceFree versionfrom $9/month
Common Questions

Common Questions

What is Wix Ecommerce?
It is a platform for quickly creating online stores
What are the prices for Wix Ecommerce?
There are different plans, from basic to premium with different features
Is Wix Ecommerce easy to use?
Yes, it has a visual editor and many templates
What are the advantages of Wix Ecommerce?
Simplicity, integration with other services, SEO tools
Are there any disadvantages to Wix Ecommerce?
Limited customization options at a high level